Green Feathers

Bird Box Camera Packaging

My brief was to update Green Feathers' existing range of camera product packaging, incorporating the company's new branding. The packaging needed to look appealing as both a presentation gift box and be able to protect the camera and any accessories included. The product was originally developed as a concept to be sold on the SpyCameraCCTV website but has proved very popular online. They are now sold on their own website, Amazon and eBay.

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Green Feathers has a friendly company image and their target audience is anyone interested in wildlife. They wanted the design to have a warm, friendly tone, with an illustrated style that would encourage people to purchase the product as a gift. The packaging is printed on brown recycled card, to emphasise the company's eco-friendly nature. The re-designed packaging was launched Christmas 2017.

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Client / 

Green Feathers

 

Role / 

Design & Artwork

© 2017 Sarah Johnson

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